Lessons on driving innovation
Updated: Sep 16, 2019
Written by Tobias Straube for the Blog of the Hult International Business School
Creating innovation in companies is more than just a set of management tools. Innovation management is only successful if the leadership is able to adapt its role; applying agile methods focused on tangible results; supporting and attracting certain personality traits of employees. If however, we understand innovation as a managerial approach in the narrow sense, then companies are likely to follow the same fate as some people on the Melanesian island.